Unicode's got a new logo?

[Yifán Wáng via Unicode]

Hi there,

I cannot help but notice the new home.unicode.org site embraces a new
logo, blue base color with a humanist type, rather than the
traditional one, red and geometric. Does anybody know if it means that
Unicode wants to renew its logo or that they serve for different
purposes? Which should I cite as the official logo? I think I've read
the description and the blog post but couldn't find an explanation.

Thank you.